{"id":18918,"date":"2022-04-22T08:00:10","date_gmt":"2022-04-22T06:00:10","guid":{"rendered":"https:\/\/www.serverplan.com\/blog\/?p=18918"},"modified":"2022-04-22T08:00:12","modified_gmt":"2022-04-22T06:00:12","slug":"nuovi-featured-snippet-di-google","status":"publish","type":"post","link":"https:\/\/www.serverplan.com\/blog\/nuovi-featured-snippet-di-google\/","title":{"rendered":"Google testa nuovi featured snippet"},"content":{"rendered":"\n

Una news per chi lavora ogni giorno con l’ottimizzazione per i motori di ricerca: sono stati sviluppati test importanti per valutare la presenza in serp di nuovi featured snippet di Google<\/strong>. Questi sono i ben noti risultati zero che anticipano la risposta con un box in primo piano. Per questo sono conosciuti come risultati zero.<\/p>\n\n\n\n

\"Google<\/a><\/figure>\n\n\n\n

Infatti chi beneficia di questa funzione – concessa senza uno specifico intervento lato tag HTML<\/a> ma per meriti editoriali – pu\u00f2 superare tutti i competitor. E andare in cima alla serp. Bene, in questa nuovi featured snippet di Google trovi brevi estratti di testo presi da due o tre diversi siti web<\/strong>. Che sono collegati alle diverse fonti con un link e c’\u00e8 anche la favicon che rappresenta l’identit\u00e0 del brand. Come suggerisce Search Engine Land<\/a>, che ha affrontato il tema dei nuovi featured snippet di Google, c’\u00e8 una soluzione alternativa di questo test.<\/p>\n\n\n\n

Altre versioni dei nuovi featured snippet di Google<\/h2>\n\n\n\n

Il risultato in primo piano raggruppa tre siti sotto il tipico featured snippet composto da un paragrafo<\/strong>. Questo avviene sotto un’intestazione che riporta la frase Other sites say. Tutto ci\u00f2 \u00e8 molto importante per i webmaster<\/a>. Perch\u00e9, come spesso accade in questi casi, ogni modifica della serp pu\u00f2 portare aumenti di traffico o cali. <\/p>\n\n\n\n

\"Google<\/a><\/figure>\n\n\n\n

In questo caso, sappiamo che i featured snippet possono essere un’arma a doppio taglio<\/strong>. In alcune circostanze consentono di aumentare le visite, questo \u00e8 vero. Ma quando anticipano definitivamente una risposta breve – come avviene con i risultati zero composti da un paragrafo – c’\u00e8 il rischio che l’utente non entri sul sito web.<\/p>\n\n\n\n

C’\u00e8 da vedere cosa succeder\u00e0 con i nuovi featured snippet di Google. Che, a prima vista, sono particolarmente impegnativi dal punto di vista dell’ingombro nella serp. Quindi bisogna valutare anche l’impatto per chi non rientra in questa selezione<\/strong>: i risultati organici rischiano di essere fortemente penalizzati.<\/p>\n

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Una news per chi lavora ogni giorno con l’ottimizzazione per i motori di ricerca: sono stati sviluppati test importanti per valutare la presenza in serp di nuovi featured snippet di Google. Questi sono i ben noti risultati zero che anticipano la risposta con un box in primo piano. Per questo sono conosciuti come risultati zero. <\/p>\n","protected":false},"author":5,"featured_media":18920,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"yasr_overall_rating":0,"yasr_post_is_review":"","yasr_auto_insert_disabled":"","yasr_review_type":"","footnotes":""},"categories":[226],"tags":[267],"class_list":["post-18918","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-google"],"yoast_head":"\nNuovi featured snippet di Google<\/title>\n<meta name=\"description\" content=\"Lo sai che sono stati testati i nuovi featured snippet di Google? 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